About

Princelet

Trusted M&A Advisors For Technology Founders & Shareholders

We’re a boutique corporate finance firm that works side-by-side with founders, shareholders and investors to deliver exceptional M&A outcomes.


Named after Princelet Street in East London, our firm is rooted in a spirit of quiet ambition, character, and independent thinking.

Founded by Stephen Moore, a former in-house acquiror investor and board advisor at Motorola Ventures, Princelet was created to offer a more personal, committed approach to M&A.



We don’t stop until the right acquirer is found, the best terms negotiated, and the deal signed.

How we work

with Clients

Expertise
We bring deep knowledge, experience, and real-world understanding to every deal.
Precision
We obsess over the details that others miss - because in complex deals, small things make a big difference.
Resilience
Complex deals can be messy. We stay calm, adaptive, and relentlessly committed - seeing challenges through until the job is done right.
Drive
We push deals over the line. We don’t sit back, we lead, we negotiate, and we make things happen with urgency and determination.
Partnership
We act like an extension of your board, guiding, advising, and fighting for your best outcome at every step.
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Meet the Team

We’re a small team of experienced advisors, former investors, and sector specialists. Each of us brings a different perspective, but we’re united by a shared belief in hard work, thoughtful approach, and seeing the deal through.

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Stephen Moore

Managing Director

Before founding Princelet, Stephen was Managing Director at Motorola Ventures, the second-largest TMT corporate venture group globally. He led 10 investments, 9 exits, and held 10 board roles, with full cash-to-cash experience. Stephen also managed over $2bn in acquisitions and strategic alliances at Motorola.

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Mitchell Upama

Vice President

Prior to joining Princelet, Mitchell worked in assurance at EY, gaining experience across a range of sectors.
Mitchell is a Chartered Accountant and holds a degree in Management from the University of Nottingham.

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Megan Hall

Associate, M&A

Before joining Princelet, Megan was Assistant Manager at Accounts and Legal, where she led the corporate finance department and advised on transactions for owner-managed businesses.
Megan holds qualifications from both the Chartered Institute for Securities & Investment (CISI) and the Association of Accounting Technicians (AAT).

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Alex Ioannou

Associate, M&A

Prior to joining Princelet, Alex worked in audit at Grant Thornton, focusing on high-growth and mid-market businesses.
Alex is a Chartered Accountant and holds a degree in Economics from the University of Warwick.

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Harry Brown

Analyst, M&A

Prior to joining Princelet, Harry worked at a mid-tier accounting practice in Valuations and Forensic Services, providing business valuations across a range of sectors for exit planning and equity structuring, and delivering financial analysis for high-profile court cases and private investigations.Harry is a Chartered Accountant and holds a first-class honours degree in Business with Accounting from Northumbria University.

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Antonia Rovna

Growth Marketing Manager

Prior to joining Princelet, Antonia worked in growth marketing and customer success for tech-focused companies, leading campaigns across digital, email, and social channels. Antonia holds a degree in Media Communications from Regent's University and is experienced in building brand presence, driving engagement, and delivering measurable marketing results.

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